An Introduction to Journalism – Write like a Journalist (WR08)


Duration: 1 Day 10.30am – 3.30pm
Award: Certificate
Location: 118A Kensington Church St
Price: £420

Book Remote Learning Page 1 of 3

Duration: 1 Day 10.30am – 3.00pm GMT
Award: Certificate
Location: Remote
Price: TBD

The one-day Journalism course is a thorough introduction to the essential skills needed to write news and feature articles for newspapers, magazines and newsletters.  This is a practical certificated course, that covers everything from ideas through to interviewing, writing, editing and publishing of features.

This course offers you practice without the theory to show you how journalists write their stories. There is a strong focus on improving your writing skills – particularly structure, spelling, grammar and punctuation. Working closely with a professional journalist, you will discover how news and features are constructed. 

You will be trained by an expert journalist, who will give plenty of feedback on writing tasks to give you the confidence you need to progress with your writing skills.  It is perfect for beginners, those considering journalism as a career and anyone who wants to write an article in a clear, simple and straightforward way.

On this Course You will learn

  • How journalism works within the newspaper and magazine industries
  • Who does what within newspapers and magazines and where the journalist fits in   
  • How to research stories and features and gather facts 
  • Understanding the difference between hard, soft news articles and features  
  • How to get the grammar right and writing to a professional standard 
  • How to edit your story 
  • How to interview well 
  • How to avoid typical mistakes made by journalists 


Roles and responsibilities within newspapers and magazines

  • Who does what from the Editor to the reporter and who’s in-between
  • Editorial V Advertising and why both must know what the other is doing
  • What happens once the journalist has written their story
  • News reporting

The shape of news and the 5 W’s

  • The importance of news values and writing according to the facts
  • Why you must have balance in your reporting
  • Types of stories

What is the difference between hard and soft news stories

  • What is a vox pop and how do you conduct them?
  • Fillers pieces and how they fit into publications
  • Writing the news report

How to write and structure NIBs (News in Brief)

  • How to use simple English with correct spelling, grammar and punctuation
  • The importance of balance in your reporting
  • Use of editing and English

How to edit to your story and quotes to length using plain English

  • How to use idioms and avoid clichés
  • How and where to use punctuation
  • Features

How features differ from news

  • The shape of features and the style of writing
  • The three types of features
  • Interviewing skills

What makes a good interview

  • Easy language to ask the killer questions
  • How and when to include and exclude yourself from the story
  • Do’s and don’ts

How to avoid the mistakes journalists make

  • What is good and bad taste in journalism
  • Skills and qualities journalists must have


The Professional Development Certificate is approved and recognised by the: Continuing Professional Development (CPD):


CPD-Approved LSPR Professional Development Diploma: An Introduction to Journalism - Write Like a Journalist. The Certificate is awarded with a Pass, Merit or Distinction.


The final Certificate award will be based on the following:

Critical Thinking Exercises set and completed during the training - a series of practical exercises are set for each session for the delegates to work on during their training. This is an effective way to try out what you have been learning and gain insight and feedback, as you progress with each session during the course.

What you need to bring with you:

Please bring with you your laptop or tablet to the training sessions.

Bespoke Availability 

To meet your team’s specific needs, this course is also offered as a bespoke exclusive programme. It is also offered on a one-to-one tailored basis. Delivery options are either in-house, or at the LSPR premises in Kensington. Please contact LSPR for a quote.

Need more information about this course?
Call us on 020 7221 3399 or Email Us.

*One-to-one and small groups training sessions: duration may be subject to minor time alterations


"Great course, full of knowledge, and provides useful skills that can be used. The teacher ran bespoke sessions relating back to my current work place, we worked on a few future campaign releases which was very helpful."


Georgette Olaiya -Zeal/Digital PR Executive

Excellent material!

Noor Alzayer | Event management Supervisor, Saudi Telecom Company (STC) | Crisis Communications

"I love the way the training was interactive, and the trainers make you feel you are part of the training. The trainers have good knowledge of what they teach."

Shitta Aderoga -TetFund/Senior Admin Officer

"The course was excellent. I managed to take away some valuable information which I can implement in my future. The teacher was outstanding and delivered the info very well."

Abdulaziz Al-Zaman - Head of Protocol/Qatar Airforce

I would like to thank you very much for helping me to improve my skills in the field of media and Public Relations.

Fatemah Nasser Al-Azemi | PR & Media Director, Public Authority for Applied Education and Training, State of Kuwait

LSPR provided a unique method of learning. Being able to break down real life scenarios and crisis and look at the crisis management cycles.

Sakshi Kohli | India Today Group

"The tutor had an excellent delivery and I gained a lot of knowledge in one week. I would highly recommend this course. Thank you to the staff for the warm hospitality."

Mopelola Oyenekko - Salvic Petroleum Resources Limited/ Corporate Communications and Public Relations Manager

"This course was extremely interesting and engaging. Lectures were enjoyable and well organised, and the material provided was very useful and informative. The course provided me with new and practical skills that will be surely help me in my career. Moreover, our knowledgeable and experienced tutor has been an amazing teacher and advisor. I would recommend LSPR to everyone."

Roberta Maria Mistretta - Whittard of Chelsea / Supervisor

"Thank you very much for the warm welcome and two wonderful days. It has been incredibly useful to not only have a far better and thorough understanding of the subject, but also to leave inspired with the necessary tools to take action in practice."

Florine Van Everdingen - 3i/Executive Assistant